Elements of a Search Engine Results Page
Have you ever slowed down and taken a close look at the search results page in Google? When you take a moment to dissect the elements, it quickly becomes apparent how many factors are at play.
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Note: the below Google results are a fictional compilation designed to represent a large number of possible elements that may appear in Google. Some existing and new features may not be shown.






Google Ads / PPC
Knowledge Panel
Google Ad Extensions


Featured Snippet


Google Business Profiles / Local SEO


Organic results
Questions Google assumes are related to your search


Organic sitelinks


Google News



Google Image Search




Organic result with review schema

Organic result with event schema
Suggested Searches (per Google)


Organic result with FAQ schema

Queries Google assumes are related to your search
