Google’s New AI-Optimized Event Listings: What It Means for Destination Marketing & Tourism
This feature allows regional event listings to stand out to potential travelers searching for things to do in the area.
Maximizing Tourism Marketing: How Performance Max Drives Results
The advantages of Performance Max in tourism marketing to maximize reach and impact.
Google’s Phase-out of Smart Campaigns will Push Advertisers to Performance Max
The end of Smart Campaigns and systematic conversion to Performance Max may leave some ad campaigns under performing.
Google Announces August 2024 Core Update
The August Google Core Update is focused on made-for-human consumption, useful content.
Google's Huge Search Documentation Leak
Being able to see behind the scenes like this is very rare so our team took a deep dive to grab some key takeaways.